Free Website Promotion

Website promotion is a step by step procedure that can take a website from obscurity to success. It isn't particularly difficult. It doesn't require any special skills. It just needs common sense and a desire to learn the art. Then, all you have to do is follow the steps and watch the results. 

There are many places where you can learn how to promote your own websites. You don't have to pay a company to do it. One excellent resource is DIY Website Promotion. Their site has a very minimalistic plain look, but the information is sound. Here are some steps that will also help in your website promotion efforts. 

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You should start by making sure that your website is properly optimized for the search engines before you start to promote it. There are two basic things you need to look out for: onsite factors and offsite factors. 

Onsite factors include: 

• Researching keywords and choosing the best keyword for your main home page as you main overall keyword. 
• Making sure that your main keyword is in the page HTML title. 
• Making sure that your main keyword is included the description tag (and the keyword tag too is you like). 
• Making sure your main keyword included in an H1 tag as the page headline. 
• Including your main keyword in the body of the page text in the first paragraph. 
• Including your main keyword throughout the rest of the text body a few times. 
• Using your main keyword in the Alt tag of any images on the page. 

Offsite factors include: 

• Getting quality back links with your main keyword in the anchor text if possible. 

Once all these factors are in place, website promotion becomes a lot easier. If your website has none or very few of these onsite and offsite factors in place, your best bet for promoting your website is to use pay-per-click (PPC) advertising. This means that you would pay to have your website promoted. 

However, it's really quite easy to do it for free. Having all the onsite factors in place is essential. You will also need several pages in place that Google will look for. These include a contact page, a terms and conditions page, and a privacy policy page. 

If you are an affiliate promoting a product for a commission, you are advised to also have an affiliate disclosure page as well. Mike Young's Internet Law Resources can help:http://mikeyounglaw.com/wp/2009/10/23/affiliate-email-disclosure-language/ 

You need to get back links to your website. This could be all the website promotion you need. With good back links in place, your website should rise naturally in the search engine results pages. This will mean that more people will find your website and your website will work much better for you. 

You could submit a small part of the main page text as a story to social media sites like Digg , Propelleror Mixx. 

You could also distribute your site's RSS feed to the RSS aggregators, and write articles and include a back link to your own site. Do what it takes to get quality back links. That's one of the most important aspects of website promotion.

Free Website Design

Website design is big business on the Internet with thousands of companies all competing for a piece of the pie. There are companies that will charge you thousands - even tens of thousands - for website design. Do you really need this to be successful online? No! You do not. 

There are plenty of places where you can learn the basic of website design free.Entheos is one good resource, and The Site Wizard is another. Go through these sites at your own pace and learn all you can. You can also Google "website design tutorial" if you need more. 

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Good website design is likely to include the following: 

• Pages that are fast to load. 
• Pages that are clean and uncluttered. 
• Pages that do not have flashing or distracting elements. 
• Pages that have a pleasing color combination. 
• Pages that are easy to navigate through. 
• A site structure that is easy to navigate through. 
• A logical and intuitive layout. 
• Easy to find contact details. 
• Easy to find terms and condition and privacy policy. 
• Easy to find sitemap. 

Bad website design might include some of the following: 

• Frames that are not compatible with the search engines. 
• Pages that take forever to load. 
• Pages that are cluttered with ads that annoy and distract. 
• Pages that have clashing colors. 
• Pages with no obvious navigation guides. 
• A site structure that is confusing and impossible to navigate through easily. 
• Essential pages link contact, terms and conditions and privacy policy missing. 
• No sitemap. 
• Glaring spelling mistakes and bad grammar throughout the text. 

If you want to see some excellent examples of bad website design, Web Pages That Suck should be all you need to demonstrate how not to design your website. And if you thought that some of the elements that you see on these websites were actually good, it's time to think again! 

Flash is a great technology. Great, that is, until you encounter it as an everlasting introduction to a website. If it takes ages to load, flashes unnecessarily, irritates and makes you want to tear it out of the screen, then it should not be there. Don't include new fancy technologies just because you can. It simply is not worth it. 

Does your website design work in all the popular browsers? Not every design does. You can test your website for free with Browser Shots , a site that will allow you to see how your website looks in all the popular browsers, as well as quite a few you have probably never heard of. 

Good website design is little more than using your common sense. Never think, "I like that." Always think, "What will my visitors like?" Think like a visitor and your web page design is likely to improve. Too many website designers take their egos and inject them into the design. It's a bad idea. Keep your ego out of the design and just try to be helpful and informative. Keep it simple, uncluttered and pleasing.